Passionate About A Brilliant Future for Children and Young People
Our team comprises experienced associates from a range of backgrounds who are passionate about making a difference improve the futures of children, young people and their families and community. We come from a range of backgrounds including consumer marketing, public health, management consultancy, training, research, behavioural psychology and academia, providing a rich diversity of skill and experience.
Sarah Cork is Managing Director of Brilliant Futures which she founded in 2003. Having worked in the commercial and charity marketing sector for over 10 years she now enjoys using this knowledge and experience of the commercial world and practical experience within the health and education sector to help other organisations use marketing tools and techniques to promote positive behavioural change.
As well as designing and developing practical social marketing interventions she is also an experienced marketing consultant. Sarah also designs and delivers the Brilliant Futures social marketing training programmes.
She has developed a comprehensive portfolio of social marketing courses and has been responsible for forming the strategic partnership with the NSMC. She has extensive previous training and facilitation experience including designing and leading courses for The Princes Trust, Business Link and various schools and colleges.
Sarah combines her commercial activities with a part-time post as Senior Lecturer in Marketing at University of Brighton and is an RSA fellow.
Matthew Wood has an extensive marketing background specialising in market research. He is a lead facilitator on Brilliant Futures’ Social Marketing courses and is a member of the National Social Marketing Centre’s Academic Network.
Matthew combines his commercial activities with his academic work as Senior Lecturer in Marketing at the University of Brighton where he is Course Leader for the undergraduate business studies programmes. He is a frequent presenter at leading marketing conferences.
Previously Matthew was an account manager for Taylor Nelson Sofres, a leading commercial market research company working on their consumer panel research operations in London and Sydney. He has also managed a qualitative research viewing facility and is currently setting up a similar facility within Brighton Business School.
Sue is a PR, Communications and Marketing professional who for the last fifteen years has specialised in education marketing. She has worked extensively in the Further Education sector helping colleges to set up and develop thriving PR & marketing departments. She is an expert at communications planning, helping organisations to use the PR & communications process to achieve customer and stakeholder engagement.
Sue joined the Brilliant Futures team in March 2008 in order to apply her commercial and public sector PR, marketing and communications knowledge and expertise to a social marketing context. Since then, as well as working with the team in the delivery of social marketing training programmes she has led media strategies for Brilliant Futures and has worked on consultancy projects helping with project management and market research.